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Examination of consumers' perceived environmental responsibility as a mediator in explaining green consumption values and green repurchase behaviour in Pakista
Author: Majeed, Abdul; Rasheed, Abdul; Wang, Lei
Journal: ASIA-PACIFIC JOURNAL OF BUSINESS ADMINISTRATION. 2026; Vol. , Issue , pp. -. DOI: 10.1108/APJBA-09-2024-0533
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Role of culture in how AI affects the brand experience: comparison of Belt and Road countrie
Author: Chow, Yau Choi Matthew; Ho, Pui Shan Shirie; Armutcu, Baris; Tan, Ahmet; Butt, Man-Kit
Journal: ASIA-PACIFIC JOURNAL OF BUSINESS ADMINISTRATION. 2025; Vol. , Issue , pp. -. DOI: 10.1108/APJBA-09-2024-0510
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Impact of green reputation on green evangelism: the role of green fidelity, respect and credibilit
Author: Eivazinezhad, Salman; Akbari, Mohsen; Florentin Nkoulou Mvondo, Gustave
Journal: ASIA-PACIFIC JOURNAL OF BUSINESS ADMINISTRATION. 2025; Vol. , Issue , pp. -. DOI: 10.1108/APJBA-04-2024-0198
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Thriving big data artificial intelligence: entrepreneurial leadership, proactive personality and affective commitment to innovate micro and small family businesse
Author: Nusrat, Ayesha; Zhang, Zongming; Li, Jie; Muhammad Muneeb, Farhan
Journal: ASIA-PACIFIC JOURNAL OF BUSINESS ADMINISTRATION. 2025; Vol. , Issue , pp. -. DOI: 10.1108/APJBA-05-2024-0280
