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Founder CEOs and firms' foreign subsidiary ownership: Do non-CEO executives matter
Author: Chen, Weihong; Zhong, Xi
Journal: INTERNATIONAL MARKETING REVIEW. 2026; Vol. , Issue , pp. -. DOI: 10.1108/IMR-01-2025-0020
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Understanding consumers' perceived credibility bias and reactions to online disclosures of transgressions by foreign vs domestic brand
Author: Yuan, Shaofeng; Li, Ruohan; Mou, Jian; Gao, Ying
Journal: INTERNATIONAL MARKETING REVIEW. 2026; Vol. , Issue , pp. -. DOI: 10.1108/IMR-05-2025-0225
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The impact of the internationalization strategy of MNEs on innovation performance: the moderating role of digital transformatio
Author: Zhang, Wei; He, Xinming; Qiu, Xin; Guo, Rui; Zhang, Ting
Journal: INTERNATIONAL MARKETING REVIEW. 2026; Vol. , Issue , pp. -. DOI: 10.1108/IMR-06-2023-0108
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Actions speak, signals guide: ESG performance and firms' overseas R&
Author: Zhong, Xi; She, Jianquan; He, Xinming
Journal: INTERNATIONAL MARKETING REVIEW. 2026; Vol. , Issue , pp. -. DOI: 10.1108/IMR-02-2025-0050
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Consumers' brand attitudes in a deglobalized world: external threats boost attitudes toward local brands through emotional bondin
Author: Hu, Yu-ting; Xin, Yongcheng
Journal: INTERNATIONAL MARKETING REVIEW. 2026; Vol. , Issue , pp. -. DOI: 10.1108/IMR-12-2024-0542
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The role of artificial intelligence capabilities in enhancing export performance: a study of ambidexterity and dynamic capabilitie
Author: Kumar, Sachin; Vandana, Vinod; Kumar, Vinod; Chatterjee, Sheshadri; Mariani, Marcello; De Massis, Alfredo
Journal: INTERNATIONAL MARKETING REVIEW. 2025; Vol. , Issue , pp. -. DOI: 10.1108/IMR-10-2024-0426
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Financial performance shortfalls, innovation performance shortfalls and returnee executives: does the internationalization of firms matter
Author: Zhong, Xi; Ren, Ge; Wu, Xiaojie
Journal: INTERNATIONAL MARKETING REVIEW. 2025; Vol. , Issue , pp. -. DOI: 10.1108/IMR-02-2024-0045
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Understanding the link between philanthropy and performance: the role of international strategie
Author: Singh, Ashutosh; Huang, Xuan; Heinberg, Martin; Liu, Yeyi
Journal: INTERNATIONAL MARKETING REVIEW. 2025; Vol. , Issue , pp. -. DOI: 10.1108/IMR-08-2024-0299
