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Women and Minority Film Directors in Hollywood: Performance Implications of Product Development and Distribution Biases
Author: Karniouchina, Ekaterina, V; Carson, Stephen J.; Theokary, Carol; Rice, Lorien; Reilly, Siobhan
Journal: JOURNAL OF MARKETING RESEARCH. 2023; Vol. 60, Issue 1, pp. 25-51. DOI: 10.1177/00222437221100217
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You Must Have a Preference: The Impact of No-Preference Communication on Joint Decision Making
Author: Kim, Nicole You Jeung; Zwebner, Yonat; Barasch, Alixandra; Schrift, Rom Y.
Journal: JOURNAL OF MARKETING RESEARCH. 2023; Vol. 60, Issue 1, pp. 52-71. DOI: 10.1177/00222437221107593
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Advance Selling in Marketing Channels
Author: Li, Krista J.; Li, Xi
Journal: JOURNAL OF MARKETING RESEARCH. 2023; Vol. 60, Issue 2, pp. 371-387. DOI: 10.1177/00222437221112644
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It Could Be Better Can Make It Worse: When and Why People Mistakenly Communicate Upward Counterfactual Information
Author: Li, Xilin; Hsee, Christopher K.; O'Brien, Ed
Journal: JOURNAL OF MARKETING RESEARCH. 2023; Vol. 60, Issue 2, pp. 219-236. DOI: 10.1177/00222437221112312
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Phone and Self: How Smartphone Use Increases Preference for Uniqueness
Author: Song, Camilla Eunyoung; Sela, Aner
Journal: JOURNAL OF MARKETING RESEARCH. 2023; Vol. 60, Issue 3, pp. 473-488. DOI: 10.1177/00222437221120404
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I Will Get a Reward, Too: When Disclosing the Referrer Reward Increases Referring
Author: Xu, Minzhe; Yu, Zhihao; Tu, Yanping
Journal: JOURNAL OF MARKETING RESEARCH. 2023; Vol. 60, Issue 2, pp. 355-370. DOI: 10.1177/00222437221117113
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When Payments Go Social: The Use of Person-to-Person Payment Methods Attenuates the Endowment Effect
Author: Huang, Liang; Savary, Jennifer
Journal: JOURNAL OF MARKETING RESEARCH. 2023; Vol. 60, Issue 3, pp. 585-601. DOI: 10.1177/00222437221128255
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How Consumers Respond to Embarrassing Service Encounters: A Dehumanization Perspective
Author: Sun, Yixia; Wang, Xuehua; Hoegg, JoAndrea; Dahl, Darren W.
Journal: JOURNAL OF MARKETING RESEARCH. 2023; Vol. , Issue , pp. -. DOI: 10.1177/00222437221130721
